Issue link: https://www.ahpindiestylist.com/i/1498691
N ot a m e m b e r ? J o i n at a s so c iate d h a i rp rofe s sio n a ls .c o m 67 Be Aware of Microexpressions Large movements of the body and changes in the face can be easy to follow. Smaller movements, known as microexpressions, can be harder to discern. Darwin first hypothesized on microexpressions in 1872, suggesting that "facial actions that cannot be controlled voluntarily may be produced involuntarily even if the individual is trying to control his or her expressions." 5 Donaldson says there are a few microexpressions that may happen during interactions with customers. First: quick lip folds, when a person compresses their lips and tucks them inside their mouth. "When someone does that before they speak, it's a big red flag. It signals that they are withholding something, holding back from saying something to you—possibly the truth as to how they feel," Donaldson says. If a client folds their lips before agreeing to their trim, a shade of dye, or a return appointment, pause and consider approaching the topic from a different angle or with a different intent. Another microexpression to be aware of is the wrinkling between brows. Although subtle, this can convey the early stages of disappointment. Even a minor brushing of the nose after speaking can communicate dishonesty, according to Donaldson. Small but mighty, these microexpressions can reveal a larger emotion that's bubbling up under the surface. HOW TO IMPROVE YOUR BODY LANGUAGE Just as important as noticing your client's nonverbal communication is noticing your own. How you respond to clients through body language can change how they experience a session—and whether they want to return for another service. According to Donaldson, the worst mistake a professional can make is "showcasing discomfort by displaying nervous gestures like fidgeting, foot shaking, pen/finger tapping, and looking around . . . Not only does it show that you are nervous, but it can also show up as being impatient, rude, not paying attention, or dismissive." Here are some ways you can consciously make sure you're putting your best foot forward before, during, and after an appointment. Slow Down There's absolutely no need to rush through an interaction with a client. This means you should be conscious of your pacing, how quickly you're moving your hands during the appointment, and how fast you speak. Clients likely came to you for a relaxing experience, and dashing toward the finish line could leave a negative impression. "Take your time when speaking with clients; it conveys that you are not in a rush to finish what you're saying and finish with them," Donaldson says. "Really listen to what If someone is evoking joyful body language, seize the opportunity to solidify that client relationship.