Issue link: https://www.ahpindiestylist.com/i/1540979
Explore your benefits at ahphair.com 67 ULTA BEAUTY advertisement "Trendspiration is about customization. Your Golden Hour Glow is going to look different from my Golden Hour Glow." —Haley Valadez, Sr. Manager, Design Team Haley Valadez Gilad Goldstein Beto Sanchez Reva Haga Justin Toves- Vincilione tones. It's the perfect way for your guests to stay on trend, keeping hair healthy and radiant." "At e Salon at Ulta Beauty we have a great assortment of backbar options so I can choose the right lightener and color to create brightness and dimension in warmer months, then gloss and treat the hair as we shi into cooler months," says Sanchez (@betoloveshair). Sanchez also switches up the products he recommends for keeping hair healthy: "Summer was all about UV protection, anti-frizz, and air-dry styling. For fall, we talk more about hot tools and heat protection, moisture-locking masks and styling products for longer lasting styles. is helps the guest try different brands and find the one that works best with their hair type." THE PLAN As stylists transition guests' looks, focus on seasonal color adjustments, and promote hair health, it's the right time to engage clients to think ahead about their hair preferences and maintenance. "I love creating a plan for the rest of the year with my guest from the moment we have our first appointment," Sanchez says. "It gets the guest excited about how that look can evolve and encourages prebooking before they leave the salon." Ulta Beauty launched 6 Points of Service as an exclusive road map to help stylists at every level build success and repeat business. "It starts with the welcome and consultation, where you connect, understand needs, and cra a beauty plan," says Haga. "en comes the Backbar and Service—your chance to shine and showcase your expertise in product selection and color placement. My favorite part? Guest satisfaction and the send-off! Here, you confirm guest happiness, set them up with the perfect home care routine, and secure their next appointment. With the 6 Points of Service, you have a foolproof strategy for building a thriving clientele."