Issue link: https://www.ahpindiestylist.com/i/1547346
30 AHP Indie Stylist Volume 7 Issue 2 BRING NAD+ TO THE HAIR SERVICE Scalp care is within your scope. Diagnosis is not, so be sure to keep the two separate when speaking with your clients and in any product recommendations. • Describe the process, not the promise. "is supports the energy your follicles use during the growth phase" is accurate and honest. "is will regrow your hair" is a claim you can't back. • Set a timeline. A single hair growth cycle runs in months, not weeks. Ninety days of consistent product use is a reasonable first checkpoint, and setting realistic expectations with your client will encourage them to maintain consistency. When checking progress of your client's hair, take photos in the same light at the same angle. Because small, daily changes are not as noticeable, this process will beat memory every time. • Apply where it counts. Section, apply directly to the skin, and massage briefly to spread the product and stimulate blood flow. For home use, consider selling scalp product applicators. • Refer when the picture changes. Sudden shedding, patchy loss, burning, flaking, or visible scarring requires a referral to a dermatologist. Making that call quickly earns lasting trust with your client. ink of NAD+ as the rechargeable battery pack for your client's hair. Levels drop as we age and as stress adds up, and hair follicles feel that drop quickly because they use a lot of energy. Pure NAD+ is a large molecule that absorbs poorly, so the products worth your attention will instead use precursors like NR, NMN, or niacinamide. Keep in mind that the evidence for scalp benefi ts is still early and mostly preclinical. at makes your best move a simple one: Position these products as scalp support, hold the timeline for initial results at 90 days, and refer your clients to a physician if they are concerned. So, back to that client who asks about the letters on her screen. You now have the mechanism, the limits, and the language to explain the buzz around the letters. Resources Choi, Y.-H., et al. "Niacinamide Down-Regulates the Expression of DKK-1 and Protects Cells from Oxidative Stress in Cultured Human Dermal Papilla Cells." Clinical, Cosmetic and Investigational Dermatology 2021, no. 14 (October 2021): 1519–28. doi.org/10.2147/CCID.S334145. Xu, C., et al. "β-Nicotinamide Mononucleotide Promotes Cell Proliferation and Hair Growth by Reducing Oxidative Stress." Molecules 29, no. 4 (February 2024): 798. doi.org/10.3390/ molecules29040798. THE INGREDIENT ink of NAD+ as the rechargeable battery pack for your client's hair. Levels drop as we age and as stress adds up, and hair follicles feel that drop quickly because they use a lot of energy. UNSPLASH