N ot a m e m b e r ? J o i n at a s so c iate d h a i rp rofe s sio n a ls .c o m 9
COSMO CLIPS
Total Refresh
Paul Mitchell isn't just rolling out a fresh
product collection, it's also debuting a new
look. The Awapuhi Wild Ginger HydraSoft
Collection, which includes a shampoo,
conditioner, and glossing treatment,
transforms hair with deep hydration,
leaving it soft and light as a feather. The
line is infused with a blend of amino acids,
vegetable protein, and nourishing oils to
bind and seal hair, as well as hyaluronic
acid, vegan collagen, and plant extracts
to hydrate. The traditional Paul Mitchell
look has also changed for this collection,
thanks to a redesign honoring the brand's
Hawaiian heritage. The reimagined
packaging is made from at least 25 percent
recycled materials in alignment with the
brand's ongoing sustainability initiatives.
paulmitchell.com