Issue link: https://www.ahpindiestylist.com/i/1483267
48 indie stylist Volume 3 Issue 2 caring for them can simply Google "hair extension training courses," "extension certifications," or "a hair extension certification program." She also says most hair extension companies offer some form of education for their specific extensions, such as proper application and care, as well as information on how to teach clients about after-installation maintenance. HOW DO I TALK ABOUT COST WITH MY CLIENTS? As licensed professionals, we know extensions can be costly. This is why budget awareness is so important, but it's only one aspect of the client consultation. Besides budget, you'll also want to discuss the types of extensions you think would best suit your client, based on whether they need a more permanent extension or one for a special event. You will also want to consider your client's age, profession, hair texture and density, as well as their hairline and growth patterns. When broaching the topic of cost, quality should also be a consideration and may be a great place to upsell your client. If your client plans to curl or straighten their extensions, they should opt for higher quality hair, such as virgin human hair. If your client is looking for clip-ins they can easily put in and take out, then a synthetic blend may be a more affordable option. WHAT ARE SOME OTHER CONSIDERATIONS? Once price and occasion have been decided, you can visit the pros and cons of each type of extension service with your client. For example, you may have a client who has very fine and thin hair looking for length and added fullness. Suggesting fusion extensions may be an option, since they are suitable for all hair types, can last up to (if not more than) three months, and can be almost invisible. The price point on fusion extensions can vary from a low price point up to $1,000, so it's important to know what your client has in mind. If your client wants a shorter-term wear, micro beads may be an option, as the price point starts at $200. Or if you happen to have a client with medium to thick hair who is looking for something quick and more affordable, then tape-in extensions may be the best option, as they start around $150, depending on length and quality. Another key consideration is learning how much time your client spends prepping for their day. What does their daily routine look like? How much time are they willing to invest in upkeeping their new style? Once you've had this conversation, you are on your way to selecting the type of hair extension that works best. WHAT ARE THE TYPES OF EXTENSIONS? Following are the types of extensions, the amount of time required to apply them, how long they last, and price points. Tape-In Hair Extensions These extensions can be a great option for a client with fine or thinning hair—or if they are looking for thickness or volume. Tape-in extensions are comfortable and can be a cheaper option, as they range from $150–$400 to install. Also, depending on how fast their hair grows, you can have a repeat client every 4–8 weeks. Assuming they see you eight times per year for regular maintenance, you could earn an additional $3,200 per year for that client alone. Add in any additional services, post-care products, and a tip, and you're making even more. The best part? Tape-in extensions are not a time-consuming service. Keratin-Bond Hair Extensions Also known as hot fusion, these extensions add length and fullness, and they blend seamlessly with a client's natural hair. Plus, they're great for thinning hair and can be bonded flat or rolled. These extensions can last 3–5 months and have an average cost of $550–$1,000 for installation. Assuming your guest sees you three or four times per year for a reset, you could make up to $4,000 annually from that client, and the process only takes 2–3 hours to install. Cold Fusion Hair Extensions These extensions last longer than hot fusion, cost $1,500–$3,000 for installation, and can be reused up to a year with proper care. If this client sees you eight times per year for regular "move-up" maintenance appointments, you can make upwards of $5,800 with an average regular maintenance cost of $350. This service can take up to six hours for a full install.