38 AHP Indie Stylist Volume 5 Issue 2
effortless, lived-in look. Plus, with
the products' humidity resistance,
you can keep your curls looking
great, even in challenging weather.
What is unique about the
Bond Shaper products?
NL: We've never seen anything like
this on the market before. Bond
Shaper is taking curl care to new
and exciting lengths. Curls and
texture are fi nally getting some
much-deserved science-backed and
revolutionary product development.
CB: The most unique aspect of the line
is that it's meant to repair and enhance
naturally curly hair versus trying to
manipulate it into something else. This
is the fi rst treatment I've ever had the
pleasure of working with where my
client's hair is noticeably different for
the better from an in-salon service.
SC: The most unique thing about
these products is the Bond Shaping
Technology. It doesn't just repair;
it reshapes the disulfi de bonds in
the hair to enhance natural curl
patterns. Plus, the products are
vegan and free from silicones,
formaldehyde, and proteins, which
means they're gentle yet effective.
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"You can really
embrace the natural
curl movement that's
so popular right now.
Think soft, defi ned curls
with lots of volume."
—Samantha Cusick
Samantha Cusick
Award-wining salon owner and Olaplex Global
Brand Ambassador
