Issue link: https://www.ahpindiestylist.com/i/1520596
62 AHP Indie Stylist Volume 5 Issue 1 Anagen Phase is is the active growth phase, during which hair follicles are producing new cells. e length of the anagen phase determines the overall length of your facial hair and lasts an average of 2–7 years. Several factors can contribute to anagen hair growth, such as environment and genetics. THE RIGHT PRODUCTS AND TOOLS Now that you're refreshed on how hair grows, ensuring your clients leave your space with—and maintain—healthy facial hair, be it a beard or mustache, comes down to two important factors: regular cleaning and hydration. When washing their facial hair, use a mild, natural beard shampoo that cleanses and removes dirt, oil, and product buildup. Stay away from harsh shampoos that can strip away natural oils, leading to dryness and irritation. As for hydration, moisturizing facial hair regularly with a high-quality beard oil, balm, and conditioner is essential for clients to maintain healthy beard growth, especially between appointments. When helping clients curate an at-home routine, relay this advice and consider having them choose Catagen Phase During this transitional phase, hairs called club hairs detach from their blood supply, causing hair growth to slow down as the hair follicles shrink. is phase lasts about 2–3 weeks. Telogen Phase is is the last cycle where the hair is no longer growing. e club hairs eventually fall out as the hair follicle rests for three months. A person can lose anywhere from 50 to 100 strands of hair per day. After three months, the follicle goes back into the anagen phase and begins to grow a new hair. New hair begins to grow as the cycle restarts. products containing natural ingredients like argan oil, jojoba oil, witch hazel, coconut oil, and shea butter, which nourish and hydrate the hair as well as the skin underneath. Product knowledge will help you educate your clients and increase retail sales for your shop. Here is a list of products you should stock in your retail section and some defi nitions so you know how to upsell to your clientele. Beard Shampoo Specifi cally formulated for facial hair, beard shampoo cleanses without stripping away your client's natural oils. ey should use it 2–3 times a week to keep their beard clean and healthy. Anagen Catagen Telogen