AHP Indie Stylist

Volume 2, Issue 3

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N ot a m e m b e r ? J o i n at a s so c iate d h a i rp rofe s sio n a ls .c o m 77 advertisement 5 ILLUMINAGE TIPS FOR COLORISTS Follow these top tips to get a flawless finish every time. 1. Use Illuminage Clear Sheets Typically, balayage is open-air lightening, which results in a slightly softer lift. Try these clear sheets for separation, additional lightening, and visible control. 2. Lighten the Perimeter Getting a halo effect from illuminage is all about brightening the perimeter of the face, so make sure you focus pre-lightener in this area. Feather lightness to the hairline to brighten and accentuate this area. You can also add in some graduated layers to really help contour your client's features. 3. Create Tension In the hair, that is. When you're lightening sections around the hairline, elevate the hair slightly up and away from the face to create tension, which allows you to apply color more evenly. Then, sweep the color in fine motions for highlights that truly sparkle. 4. Keep the Crown Natural For the softest finish, sweep Blondor away from the crown, so the roots here remain natural. This ensures Illuminage looks sun-kissed and seamless without changing your client's color too dramatically. Top tip: Partner with Illumina color to lighten the hair up to three levels and achieve soft transitions. 5. Build the Brightness Up Gradually layer up Blondor through each strand. Go light and gently feather the pre-lightener onto the hair instead of loading on too much at once. Three hero services Introducing three new premium services that build on the classic that is balayage. A graduation from light to dark with ribbons of highlights throughout the hair. llluminage details and accentuates areas within the hair, framing the face and enhancing the perimeter. Creating naturally blended highs and lows with a luminous result. A shadowed root with threads of lightness that blend into brightened ends. It frames the face beautifully, offering the perfect service for those that seek clarity and brightness. Romeu Felipe is considered to be one of the world's leading hair colorists with an exceptional portfolio of work. He is the creator of the iconic blonde looks of some of Brazil's most famous celebrities, and now he's bringing his talents to the women and men of SaƵ Paolo at his new salon, Rom. Concept. With an Instagram following of almost 2 million, Felipe has proven himself to not only be an exciting new talent but an innovator, creating unique color techniques that enhance the natural beauty of salon clients. As the forerunner of the "painting" technique (handmade wicks adept at capturing natural light), his inspiration derives from the delicate hair of children, that perfectly reveals light and shadow effects. Felipe is also celebrated for "Mechas Criativas," a technique he created based on a detailed analysis of the natural tone of hair and skin to create the most iconic blonde for each client. Today, apart from his commitment to serving his clients, Felipe leads courses throughout Brazil with Wella Professionals and has excelled as a Wella Professionals Ambassador in Brazil for 17 years, where he started his career as educator and local brand Ambassador. @romeufelipe Color Master

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